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Art Trolls
Project type
Graphic Design, Brand Identity, Stationary
Date
December 2023
Art Trolls offers immersive plein air painting experiences, bringing artists to the very landscapes that inspired the impressionist masters. Founded by two brothers, the workshops blend expert-led instruction with historical immersion—teaching in full character as Monet and Van Gogh. The brand features a playful, illustrated logo of the the painters holding an ‘A’, with a rich purple and blue palette accented by impressionist swirls. The letterhead design incorporates Van Gogh’s actual paintings , appearing on the back, inside the envelope, and throughout the stationery. The project also features an animated gif of the logo where the logo forms on top of changing imagery of Van Gogh and Monet's paintings.
